Natalie AudeloTalent Brand Manager
Natalie is a champion of workplace culture with a passion for building bold talent marketing and employer brand strategies. Prior to leading talent brand at ServiceTitan, she built and scaled the employer brand function at Toast and consulted on projects at DoorDash and Cogo Labs. Her work sits at the intersection of marketing, talent acquisition, and people operations. She cares deeply about helping organizations operationalize their values, build impactful people programs, and create meaningful brand moments that transform and elevate the human experience. When she's not sitting on Zoom, you can find her exploring the San Francisco Bay Area.
10:30 a.m.–11:05 a.m. PST —
Job ads are one of the most highly distributed pieces of content but are rarely embedded in brand strategy. This is a huge miss. In this session, we'll discuss why job ads matter and how you can transform them into flexible pieces of content that drive your employer brand forward. You'll learn how to optimize job ads for SEO, create a candidate filter, and lead with inclusivity, all without a budget.