Kyle Lagunas

Head of Strategy & Principal Analyst
Aptitute Research

Kyle is the Head of Strategy & Principal Analyst for Aptitude Research a leading human capital management (HCM)research and advisory firm. Prior to joining Aptitude, Kyle led the strategic talent pipelining programs at General Motors including Talent Marketing, Sourcing & Insights. His group served as the tip of the spear in acquiring the critical skillsets and attracting the diverse talent needed to power GM’s fully electric future. Previously the Director of Strategy at Beamery and Director of Research at IDC, Kyle has spent the last decade entrenched in innovative talent tech and the evolution of HCM best practices as an analyst and advisor.

Aptitute Research

Kyle Lagunas’s Session(s)


11:25 a.m.–12:00 p.m. PST —

Case Study: Getting to Zero: How GM is Building a Talent Team for the Fully Electric Future

How do you transform the world’s largest automotive company to fully electric in 10 years? It starts with building talent pipelines – and continues with optimizing talent acquisition strategies today to prepare for tomorrow. In this session, you will hear from GM’s talent acquisition leaders as they share

  • How they are reimagining talent pipelines from first touch to post-hire
  • Insights and lessons learned from the journey to fully integrate talent sourcing and attraction
  • The tech stack they’ve built to power their Zero Emissions Talent Pipeline

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