A separate registration fee is required for pre-conference workshop trainings. Space is limited. First come, first served.
9:30 a.m.–6:00 p.m. Pacific
Registration
10:00 a.m.–12:00 p.m. Pacific Workshop A - SOLD OUTAchieving Recruiting and Retention Success: How to Improve Hiring and Candidate Experience (Read More) Recruiting, hiring and retention strategies are all over the place. Recruiters are stressed out and candidate resentment continues to grow. One thing that never changes, is the need for a positive candidate experience. Year after year, whatever the world looks like, Talent Board’s candidate experience research shows that sustaining a quality candidate experience is difficult for companies big or small across industries. However, the building blocks of a quality recruiting process and a quality candidate experience remain unchanged. Ensuring that consistent communication and feedback loops are delivered is critical in today’s competitive landscape. We control the candidate experience dials: the technologies we use, the processes we run, the communications we send to candidates and the timeliness of them, the recruiter requisition load, and the related hiring resources and support. We see how improving it positively impacts brand affinity, referrals and the business bottom line every year; candidate experience is your competitive advantage. | 10:00 a.m.–12:00 p.m. Pacific Workshop BConscious Inclusion in Hiring Practices (Read More) Conscious Inclusion in Hiring Practices is an engaging training curated to provide talent leaders with a new perspective on creating inclusion in their hiring process. From the creation of the job descriptions, to interview questions, to the evaluation of individuals in our hiring process; this course will serve to cover four objectives:
Join us for an active discussion as we move through this program together as a team. All participants are strongly encouraged to come prepared to powerfully engage with each other. Your facilitator, Brooks E. Scott, the Chief Culture Curator of Merging Path Coaching, is a professionally certified Executive Coach and Interpersonal Communications expert specializing in management and leadership training, all with a focused lens of diversity and inclusion. He delivers this conversational-style workshop training designed to provide an open safe space to explore identity themes and topics. |
1:00 p.m.–3:00 p.m. Pacific Workshop CHow to Build an Effective and Inclusive Global Talent Strategy (Read More) No matter the size of your organization, global and inclusive hiring is not a one-size-fits-all approach. And attracting and retaining the best global talent has become increasingly difficult when compounded by shrinking headcounts and ongoing talent shortages - which means your employer brand is more crucial now than ever! However, there are some best practices you should consider when building your global attraction strategy. Join Carrie Corbin, Global Workplace Executive, Strategist, and Molly Thornton, for this engaging 2-hour workshop training on what it takes to build a global hiring and attraction strategy.
| 1:00 p.m.–3:00 p.m. Pacific Workshop DThe Give and the Get of Employer Brand (Read More) An effective employer value proposition must reduce the overall application volume coming in while increasing the number of valued applicants. Because no one wants more applicants - they want more of the right applicants based on competency, potential, culture alignment and diversity. Bryan will show you how the Give & Get methodology is the secret to how Fortune 500 employers have achieved 40% higher caliber applicants in less than six months. The “Give & Get” Framework for Employer Branding is a refreshing new approach that harnesses the value to be found in the cultural realities and expectations of your company. Whether your company doesn’t have an EVP defined (p.s.: what are you waiting for?) or it does but it’s stale and doesn’t reflect your organization today, as a TA, HR, RM and EB practitioner you’ll benefit from this interactive workshop. Attending this pre-conference workshop training will help you become the employer branding master you always knew you should be — crafting a stand-out value prop that draws in the right talent to help your company grow. You'll learn how to create a smart filter, elevate your organization’s strengths by pairing them with what it truly takes to thrive, and answer the burning questions on candidates’ minds like never before. |
3:00 p.m.–5:00 p.m. Pacific Workshop EHire to Your Values: Transform Your Recruiting Process (Read More) In this session, Maren will talk about how to get your house in order and transform the hiring and recruiting process for your organization. It all starts with the lifeblood of your company — your values. In this engaging workshop training, Maren will share how to:
| 3:00 p.m.–5:00 p.m. Pacific Workshop FBe More Than Content with Content (Read More) During this workshop session, we will discuss what makes high-impact content for your social channels. From establishing a meaningful calendar to creating the templates, you will walk away with all the tools you need to fill your social calendar.
Target Audience: (roles/level): EB Leaders and practitioners looking to establish or manage and maintain a content calendar for their social channels
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5:00 p.m.–6:00 p.m. Pacific
Welcoming Reception sponsored by CareerArc
TA Week participants can pick up badges and mingle with fellow attendees, speakers, and sponsors. Sponsored by CareerArc - the only social media recruiting platform built for talent acquisition teams.
9:30 a.m.–5:30 p.m.
Registration
9:45 a.m.
TA Week Expo Floor Opens
10:00 a.m.–10:10 a.m. Pacific
TA Week Opening Remarks
10:10 a.m.–10:40 a.m.
Tech, Process and People: Winning the TA Trifecta for Improved ROI (Read More)
In this session, Craig will share clear, effective, and direct information on what metrics to collect and how to utilize them for advocacy and planning. Join us for this insightful session full of data and learn strategies and tactics for improving ROI with innovation in technology, process and people.
10:40 a.m.–11:25 a.m. Pacific
3 Ways AI Can Give You a Next-Level Recruiter Experience (Read More)
AI empowers machines and humans each to do what they do best. Together, they can perform a task faster and better than either could do on their own. There are many claims about AI driving talent intelligence in HR platforms, but only deep-learning AI can deliver what modern talent acquisition teams need. Learn more about what goes into making deep-learning AI and how it can help recruiters identify stronger candidates with in-demand skills while also highlighting what you need for the future.
Join us to learn more about:
Insights on AI and its application in recruiting now and in the future
The key benefits of AI in elevating the recruiter experience
Practical examples of how these technologies are being used by recruiters today
11:25 a.m.–11:50 a.m. Pacific
Morning Networking Break: Explore the Expo Floor
Talent Sourcing Strategies Summit | Employer Branding Strategies Conference |
11:50 a.m.–12:20 p.m. Pacific Skills-Based Assessments Meet AI: Improving Hiring Performance and Confidence (Read More) You need to hire the best talent, quickly, accurately, and at scale. Manual processes for high-volume hiring are time-consuming, costly, and inefficient. Relying solely on CVs causes employers to miss out on hidden talent. Long processes mean top candidates drop out before you can even identify them. | 11:50 a.m.–12:20 p.m. Pacific Data Drives Action: How Analytics Will Improve Your Candidate Experience (Read More) Join Matt Adam, Chief Talent Strategist, and Jennifer Henley, Chief Customer Officer from NAS for an informative session on the power of analytics and how you can turn the data you are collecting into strategies that yield results. Data-driven decision-making (DDDM) is defined as using facts, metrics, and data to guide strategic business decisions that align with your goals, objectives, and initiatives. During this session, we will explore unique ways to utilize DDDM to enhance the candidate experience and advance your recruitment goals. This will include:
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12:20 p.m.–1:20 p.m. Pacific
Networking Lunch and Expo Floor
1:30 p.m.–2:10 p.m. Pacific Case StudyGetting Your Sourcing Function in Shape (Read More) In this case study session, Jacob Rivas will share how he implemented the sourcing strategy to integrate the talent sourcing function with a focus on sourcing and recruiting diverse candidates. | 1:30 p.m.–2:10 p.m. Pacific Case StudyThe Give and Get of Brand Activation at Intuitive (Read More) By now you’ve likely heard of the Give & Get—the best selling book and methodology that taught us how to build a better Employer Brand with a compelling EVP (employee value proposition). But you might not yet know how to activate it, using the methodology. Join Charlotte, the co-author of Give & Get and see how she’s applied the Give & Get to her new work at Intutive. Participants will see real examples of the Give & Get applied across multiple candidate touch-points and will see how Charlotte is repelling the many and compelling the few across multiple candidate touch points, while reminding internal talent of the value they bring through acknowledge and appreciation for their efforts. This session will walk you through how to remind and find great talent that have the capability and motivation to add significant value to your organization.
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2:10 p.m.–2:20 p.m. Featured Showcase: Sense | 2:10 p.m.–2:20 p.m. Featured Showcase: SparcStart (Read More) Easily create and distribute video content for all of your Employer Branding needs. Sparc and Amplify use the power of video to showcase your company’s value proposition. Video is the powerful and preferred method to build awareness and longevity for your Employer Brand. Amplify helps you maximize your results by leveraging your video assets. Managing your videos, including creating, uploading, distributing, sharing and providing access to your team and recruiters is easy and efficient. Sparc incorporates hiring manager video into your job description to attract qualified candidates. |
2:20 p.m.–2:30 p.m. Pacific
Networking Break
2:30 p.m.–3:10 p.m. Pacific Employee Referrals: Empowering Employees at Scale to Help Source and Recruit (Read More) Employee referrals are an unparalleled source when it comes to recruiting top quality candidates for your organization. In this engaging session, Matt will share how he set the bold goal of bringing in 50% hires from employee referrals and how he has worked to empower employees to meet that goal. He will discuss:
| 2:30 p.m.–3:10 p.m. Pacific Programmatic Employer Brand Advertising: LinkedIn and Beyond (Read More) Join us for this tactical session to learn how to effectively use programmatic advertising to market your employer brand. In this session, Chrissy will take a close look at LinkedIn Always On Sponsored Updates strategy and how it helps drive your full-funnel content strategy beyond LinkedIn. |
3:10 p.m.–3:30 p.m. Pacific
Networking Break
3:30 p.m.–4:00 p.m. Pacific Connecting the Dots: From Talent Communities and Sourcing Strategies to the New Rules to the World of Work (Read More) In this session, Allyn Bailey, Executive Director, Hiring Success Services for SmartRecruiters will share insights on the relationship between building a talent community, progressive profiling, on-demand sourcing strategies, AI sourcing support, whole person assessment and the new rules to the world of work. | 3:30 p.m.–4:00 p.m. Pacific Back to the Basics with New and Improved TA Technology - Recruit Rooster (Read More) The Recruitment Marketing industry is full of trendy, flashy, attention-grabbing technologies promoted to HR practitioners in marketing campaigns, websites, case studies, and sales demos, but do the technologies live up to their name after the sale? Seth Flater, a 12-year industry veteran, will sift through the fluff and prove what works by not only pulling from his experiences working with 500+ fortune 5000 companies but also statistics to validate or debunk various recruitment technologies. Join Seth as he surfaces the necessary basics and bolts on the must-have technologies to form the best-performing solutions to date. He will take a look at the industry's origins and initial trends and share an insider's view of which trends succeeded and failed, as well as which remain highly relevant and should be included in your tech stack while also exploring up-and-coming concepts he anticipates will break through in recruitment marketing industry. The explored buzzwords will include SEO, Google Talent, social, mobile, big data, microsites, artificial intelligence, and CRM campaigns. |
4:10 p.m.–4:50 p.m. Pacific Panel TalkDiversity Sourcing (Read More) Diversifying your pipeline isn’t an easy task. Join us for this engaging panel discussion with leading talent sourcers to learn how to turn goals into action with key milestones for your diversity sourcing strategy. Panelists will discuss looking beyond LinkedIn to get creative with your diversity sourcing strategy using traditional and non-traditional recruiting platforms to serve underrepresented communities. They’ll dive into engagement and messaging best practices to help you learn how to bring a human approach to the daunting task of sourcing for diversity. | 4:10 p.m.–4:50 p.m. Pacific Panel TalkEmployer Branding Trends and Tactics (Read More) Whether you fully embrace video, co-create content with employees, or you’re just starting to explore leveraging employee generated content for your employer brand, join us for this lively discussion about employer branding content that resonates.
Chloé Rada Global TA Operations and Talent Attraction Leader |
4:50 p.m.–5:45 p.m. Pacific
How to Attract and Hire Top Emerging Talent (Read More)
Hire for potential and not experience. Early career talent – someone typically in the workforce for less than a year – will bring enthusiasm and innovation to your organization. But early career talent's digital experience means that they interact with your brand and hiring experience differently from previous generations. This generation of workers expect a consumer-like digital experience. When they have questions, they want immediate answers and avenues to find those answers.
Join us for this panel to learn how to leverage early career and University Relations as a talent attraction channel. Panelists will discuss:
Tips for using using employer brand and talent marketing technology to attract emerging talent
How to communicate a compelling employee value proposition (EVP) to early career candidates
Onboarding strategies to retain early talent
5:45 p.m.–6:45 p.m. Pacific
Networking Cocktail Reception
9:30 a.m. Pacific
Expo Floor Opens
9:45 a.m.–10:15 a.m.
Embracing Diversity in Talent Attraction (Read More)
We will kick off day 2 with an engaging discussion about diversity metrics, early careers, and generational diversity.
10:15 a.m.–11:15 a.m.
Keynote Panel: Big Brain Energy: Neurodiversity in Talent Attraction (Read More)
11:15 a.m.–11:30 a.m.
Video Contest Winner Announced on Stage & Morning Break / Explore the Expo Floor
Social Recruiting Strategies Conference | Diversity Talent Acquisition Strategies |
11:30 a.m.–12:00 p.m. Pacific Transforming IT Talent Acquisition (Read More) The year 2022 has marked us with the Great Resignation or the Great Reshuffle, or whatever one would like to call it. While there is a downtrend in people quitting their jobs, the attrition rate remains above pre-pandemic norms. In this ever-changing job market, organizations are still facing a technical workforce challenge as the year comes to a close. Join this session to discuss:
| 11:30 a.m.–12:00 p.m. Pacific How to Signal a Commitment to DEIB through Your Candidate Experience (Read More) By 2026, Gen Z will be the largest generation, the most diverse talent pool, and the future of many companies. According to our latest research, 82% of early talent job seekers said a company’s DEI workplace track record is important and 2/3 would not accept a “dream” opportunity with a company that has a poor DEI reputation, but how do you signal your company's commitment to DEIB in your recruiting process? Join us to gain practical insights for creating an inclusive hiring process that highlights your organization's values and commitments so you can effectively attract the next generation of talent. |
12:00 p.m.–1:00 p.m. Pacific
Networking Lunch and Expo Floor
1:00 p.m.–1:40 p.m. Pacific How to Personalize Candidate Outreach with Strategic Technology and Messaging (Read More) Texting might be your best bet. Texting usually elicits a faster reply. In a time when companies are trying to differentiate themselves from competitors, texting can be a great opportunity for you and your team to go the extra mile with candidates. Sending personalized, timely texts can help create a favorable impression of your company and greatly improve your candidate experience. Join us for this engaging session to learn tips for candidate engagement and advice on pitfalls to avoid. | 1:00 p.m.–1:40 p.m. Pacific Synergistic Hiring: Reducing Interview Bias (Read More) Let’s face it, not all interviews are created equally. Many struggle with getting information that is truly indicative of a candidate’s likelihood of success on the job. Implementing structured interviews is the first step in conducting fair and effective candidate selection. |
1:40 p.m.–2:10 p.m. Pacific Sign the Dotted Line: How to Close Executive-Level Talent (Read More) Hiring executive talent is no easy task, even for the most experienced people in talent. It's a rigorous process that requires tact, finesse, and patience in order to close the candidate. Join Kirk Okenquist, VP of Recruiting at Motive, for an insightful and interactive session around tactics for getting executive talent to sign the dotted line. | 1:40 p.m.–2:10 p.m. Pacific The State of High Volume Recruitment (Read More) Join us for an in-depth discussion about the latest trends and insights around high volume recruitment. In this session, we will discuss the current state of hourly recruitment, and ways that both hiring teams and applicants can navigate the new, mostly digital era of high volume recruitment. We’ll highlight the current challenges facing the specific subset of hourly hiring, the critical elements that need to be a part of every hiring process in order to attract the right talent, and how technology can step in to help organizations not only meet but also exceed their hiring goals. |
2:10 p.m.–2:20 p.m. Pacific
Break
2:20 p.m.–3:00 p.m. Pacific How To Engage and Recruit on Slack (Read More) In this session, Brian Fink takes one of the most popular chat applications, Slack, to a whole other level. While Slack drives communication in the modern workplace, Fink will show you:
| 2:20 p.m.–3:00 p.m. Pacific Intentional Mindfulness: How to Utilize Data-driven Recruiting to Create Opportunities for Underrepresented Talent (Read More) In this session, Mawulom Nenonene will explore:
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3:00 p.m.–3:10 p.m. Sponsorship Showcase: Building an Always-on Recruiting Machine with Social Media (Read More) Many organizations are turning to social media to build a wider and more effective talent acquisition funnel and transform their brand into a talent magnet that’s always working. In this session, learn:
| 3:00 p.m.–3:10 p.m. Sponsorship Showcase: People Join People (Read More) Wednesday is employee-generated video made simple, at any scale. Integrated with your HRIS, ATS, and Career Site, Wednesday enables organizations to capture authentic employee video, and use it to win at Talent Acquisition. Because people join people. |
3:10 p.m.–4:00 p.m. Pacific
Prioritizing Mental Wellness to Attract and Retain Talent (Read More)
Employers must now, more than ever, meet employee expectations for supporting their well-being to compete for talent. Mental wellness programs are essential to ensuring employees are at their optimal health and well-being, and the talent you hire isn’t burning out. In this important panel discussion, panelists will discuss how to prioritize mental health and wellness and utilize employee wellbeing as a recruiting and retention tool.
4:00 p.m.–4:10 p.m. Pacific
TA Week Concludes & Passport Contest Winners Announced!
4:15 p.m.–5:15 p.m. Pacific
Closing Reception sponsored by Hope Leigh Marketing Group
It's a wrap! Join us for a cocktail to celebrate TA Week! Hosted by Hope Leigh Marketing Group - THE Talent Attraction Agency.