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Discover how to make your sourcing strategy as irresistible as your brand. In this session, Blair Fambro from The Hershey Company will leverage AI to build the amazing sourcing strategy , as well as take you inside X (formerly Twitter)’s Advanced Search tools to uncover and engage top talent in creative, authentic ways. Designed for intermediate to advanced recruiting professionals, this session goes beyond basic keywords—showing you how to craft targeted Boolean strings, tap into real-time conversations, and build inclusive talent networks that reflect diverse experiences and backgrounds.
Key Takeaways:
- AI Boolean String Mastery: Build and refine advanced Boolean searches to uncover niche and hard-to-find talent.
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Deep Search on X: Use X’s built-in filters to identify candidates by company, title, interests, and engagement.
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Authentic Outreach: Learn practical techniques for personalized, respectful engagement that boosts response rates and strengthens relationships.
