Jordan Mazon
Customer Lifecycle Manager and Senior Customer Success ManagerCareerArc
Jordan Mazon is a Customer Lifecycle Manager and Senior Customer Success Manager at CareerArc, where she partners with leading Talent Acquisition teams to maximize employer brand visibility and drive measurable recruiting results. With over a decade of experience in account management and customer success, Jordan has supported organizations across industries in building social recruiting strategies that connect with both active and passive talent. She is passionate about helping TA leaders unlock the full potential of their recruitment marketing investments by focusing on ROI, utilization, and authentic brand storytelling.
11:15 a.m.–11:45 a.m. PT —
In today’s competitive talent market, striking the right balance between automation and human connection is essential for successful candidate sourcing. While automation and AI
scale reach and streamline processes, a personal touch is key to building trust and fostering genuine candidate relationships. Jobseekers are turning to social media to engage with companies that align with their values in 2026. To take advantage of this, employers must go beyond simply automating job listings–they need to deliver authentic, meaningful engagements.
Join Shawn Scott (Director of Talent Acquisition, Vi Living) and Jordan Mazon (Customer Lifecycle Manager, CareerArc) to learn how implementing an automated social recruiting strategy—with a human touch—helps you:
● Reach and engage with passive jobseekers where they already are
● Stand out from standard job listings by adding your authentic brand voice
● Build trust and meaningful connections by leveraging personal profiles