How to Research and Create Talent Personas to Drive Recruitment Marketing

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Candidate personas need to be based on actual data, not assumptions. Research should account for current employees, any major stakeholders in the hiring process and candidates. Creating a good candidate persona describes the target candidate’s background and work experience, their motivations, personality traits, and career goals.

Join us for this engaging and insightful panel discussion with leaders in EB to identify tips and examples to successfully creating talent personas to drive your recruitment marketing strategy.