Anna Lippe

Project Manager and Content Strategist
Stories Incorporated

Anna Lippe is a Project Manager and Content Strategist at Stories Incorporated. She has worked with leading companies like AstraZeneca, Dell Technologies, Expedia Group and more to bring their culture to life for candidates using employee stories. Prior to her time at Stories Inc., Anna spent years in recruiting and internal communications at The Advisory Board Company, a health care and education research and consulting firm.

Stories Incorporated

Anna Lippe’s Session(s)


1:45 p.m. —

How Leading Brands Use Employee Stories to Communicate Their DEI Progress & Strategy

"Diversity and inclusion statements" may be rooted in good intention, but are ineffective. Audiences will only believe that an organization really values DEI when they see and hear the proof: Stories from your team members most impacted by the DEI decisions your organization makes. Stories Inc.’s seasoned content strategists and project managers, experts in uncovering compelling DEI stories from employees, will show you how we do it. Using four of our best practices and tips, they’ll show you how to communicate your commitment and progress towards creating an inclusive and diverse workplace. This presentation will also show you how to connect stories to your brand messaging, values and purpose, using several real examples from leading and progressive companies.


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