Michele L. Shelton, CDP, CPC, CPCC

CEO and Founder
Michele Shelton Global Enterprises

Michele Lawlis Shelton, CDP, CPC is an international speaker, author, and leadership coach. She is a well-respected and preferred advisor for organizations committed to developing inclusive cultures that acknowledge, affirm and add value to the total experience of every person under their influence. 

Michele's career in pursuit of justice and equality spans 25 years and includes considerable impact as a leader in government, business, nonprofit, and faith-based organizations. Her hands-on experience leading federally funded workforce development programs, enforcing EEO Compliance across multiple industries, and providing oversight to the development of diversity and inclusion programs for over 33,000+ state employees inform her thought leadership and approaches when keynoting conferences, coaching and consulting, and facilitating personal or organizational transformations. Serving previously on both sides of the aisle as enforcer and employer makes her a uniquely informed, value-added, trusted advisor who remains unapologetically committed to empowering others to join her in conquering the -ism's that undermine our humanity and the bottom line at work and beyond...

Michele has been featured in radio, TV, print, and podcast media and recognized as a Top 100 Diversity Trailblazer, Top 15 Coach, and Alumni of the Year by the University of Louisville College of Arts & Sciences. She is co-author of three international anthologies and is currently working on her fourth and solo title, The Power 2B Authentically Me: Leadership Lessons from the Front Lines of DEI.

Michele remains available on an international basis to deliver keynotes, coaching, and immersion experiences that equip leaders and their organizations to create inclusive environments where all people can thrive. For more information or booking details visit www.micheleshelton.com. 

Michele Shelton Global Enterprises

Michele L. Shelton, CDP, CPC, CPCC’s Session(s)


12:45 p.m.–2:45 p.m. PT —

Workshop D: Strategic Talent Magnetism: Transform Your Employer Brand and EVP for Competitive Talent Advantage

In today's hypercompetitive talent market, organizations with outdated, inauthentic or simply unrelatable employer brands are fighting an uphill battle for internal and external talent. This intensive two-hour workshop equips talent acquisition and human resource leaders with frameworks, tools, and strategies to realign their employer brand and employee value proposition (EVP) for maximum talent attraction, retention, and inclusion outcomes.

Participants will:

  • Design inclusive EVP frameworks that resonate with diverse talent pools
  • Create belonging-focused EVP elements that improve retention of talent
  • Develop compelling positioning statements and KPI's that will close skills gaps
  • Develop stakeholder alignment strategies from the C-suite to hiring managers
  • Create 90-day implementation roadmap with clear milestones and accountabilities

Participants will leave with:

  • Completed EVP Framework tailored to your organization's authentic strengths
  • Competitive Positioning Strategy with clear differentiation messaging
  • 90-Day Implementation Roadmap with specific actions, owners, and deadlines
  • Stakeholder Presentation Templates for securing leadership buy-in
  • Measurement Dashboard Framework with KPIs

Target Audiences:

  • Senior Talent Acquisition Leaders and Directors
  • Chief Human Resources Officers
  • VP of People and Culture
  • Talent Acquisition Teams

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