EB Strategy and Development in the Age of AI

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Employer branding is changing—and AI is accelerating that change. This interactive workshop will explore how organizations can rethink their employer brand strategy, content, and approach in a rapidly evolving talent landscape.

We’ll look at where AI can create opportunity, where human judgment still matters most, and how to build an employer brand that is relevant, authentic, and effective. Expect practical ideas, real-world examples, and plenty of discussion around what’s working—and what needs to change.