Alistair Neal
Recruitment Marketing StrategiesRedDotMedia
A graduate of Rochester Institute of Technology, Alistair has spent over a decade within recruitment advertising and ad tech. During that time he has been responsible for partnerships, business development and strategic advisory to a handful of Fortune 500 companies. Alistair was a VP with Broadbean, running enterprise partnerships and eventually joining the Careerbuilder team after a successful exit. Alistair is currently a partner with RedDot, which he helped launch in 2017.
When he's not helping clients with job advertising strategy and execution, he can be found wingsuiting or snowmobiling in the backcountry.
4:05 p.m.–4:40 p.m. PT —
Alistair will be speaking on 5 ways to use Google to market and capture candidates. This will be a session to cover Why Google is a key channel for Recruitment Marketing, followed by a 'how to' on running SEM, Display and remarketing campaigns. Attendees will leave with some practical knowledge on running recruitment marketing campaigns through Google.