Agenda at a Glance

What if the perfect candidate for your role isn’t on LinkedIn? What if they’re hidden in plain sight — buried in the comment sections of niche blogs, mentioned in obscure meeting minutes, or captured in the attendee lists of industry events? The overabundance of content means that sourcing the right talent demands precision, ingenuity, creativity, and the ability to look past the obvious to search beyond the surface.

Join Shally Steckerl for an electrifying two-hour deep dive into advanced techniques that redefine what’s possible in talent discovery. Shally will reveal strategies to uncover untapped talent pools by harnessing the full power of the deep web, unconventional platforms, and simple automations.

Key Takeaways

• Crack the Deep Web Code: Learn to search where others don’t, from image and video metadata to blog post comments, mailing list archives, and user groups.
• Master Peer Regression: Identify influencers and thought leaders, then track down their hidden networks to find their peers and collaborators.
• Reverse-Engineer Talent Profiles: Discover the language candidates use to describe themselves, their work, and their communities, and use it to refine your searches.
• Turn Old Data into Gold: Use modern natural language search techniques to surface candidates from ATS systems, databases, and even hidden corners of LinkedIn.
• Automate for Scale: Apply cutting-edge automation to streamline your sourcing efforts without sacrificing precision.

In this session, Shally will equip you with hacks that transcend Boolean logic and tap into unconventional data sources, giving you a competitive edge in any market. Walk away with strategies you can implement immediately, and tools to build pipelines of talent you didn’t even know existed.

Are you ready to move beyond the surface and revolutionize your sourcing game? This is your opportunity to explore the future of talent discovery with one of the industry’s most innovative minds.

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Have you ever had a job you consider hard to fill? The thing is, hard to fill doesn't always mean the same thing for everyone. Join fellow attendees to engage with industry veteran Carrie Corbin, as she shares the "how to" details with an expert who has navigated some of the harder to fill roles in our space (i.e., global STEM roles to niche skilled trade with some high-volume thrown in for fun!) 

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Unveiling the era of AI, virtual realities, and the decentralized work revolution for the next evolution of talent attraction. Join us for this opening session that examines the current and future state of the industry. 

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Gen Z candidates are reshaping the recruitment landscape with high expectations for rapid employer response times, an increasing reliance on AI in their job search, and a tendency to keep searching for opportunities even after accepting offers.

In this session, RippleMatch will unveil the latest data on how Gen Z approaches their job hunt, and what drives their decisions. You’ll leave with the most up-to-date insights on Gen Z talent trends, along with clear, actionable steps to integrate into your recruitment strategy, helping you attract and retain this new generation of top talent.

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Join us for this engaging session that discusses modern recruiting and social media strategies on various platforms. Access a live breakdown of successful social recruiting campaigns.

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Here's what all TA pros need to know and use for their social media recruiting efforts!

Join talent attraction industry expert Craig Fisher for a crash course in current platforms and new releases. He will share ten tools — ten up-and-coming products in the industry — to help leverage your recruitment strategy.

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Video is no longer a nice-to-have—it's a must-have to break through the noise and connect with candidates in a meaningful, authentic way. In fact, 85% of talent professionals say their investment in video delivered strong ROI. But what types of video truly move the needle?

In this actionable, insight-rich session, Anna Lippe, Director of Customer Services at Stories Inc., will share proven strategies for creating and distributing compelling recruitment videos that drive real hiring results. You’ll learn:

• From company culture videos to realistic job previews, which types of videos have the biggest impact on candidate attraction and conversion
  
  
• Best practices for creating videos that are both authentic and scalable—from the storytelling experts themselves
  
  
• How to choose the right channels to meet candidates where they are and measure what’s working
  

Whether you’re just getting started or looking to elevate your current video strategy, you’ll leave with fresh ideas and frameworks you can apply immediately.

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Optimizing end-to-end recruitment process is no easy task. The recruiting operations role is critical to not only improving the efficiency of recruitment processes but also driving innovation to stay ahead in the competitive talent landscape.

Join us for this lively panel discussion on RecOps and how to gain buy-in from the C-Suite. Delve into the key trends reshaping RecOps and understand how leading organizations are adapting to these changes.

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This session explores how recruiters can break sourcing molds and build community-driven pipelines by tapping into overlooked talent pools. Attendees will walk away with real-world strategies to leverage nontraditional networks, engage untapped talent, and build a more inclusive hiring ecosystem.

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Catch up on the rapid advancements in the sourcing space. Brandon will show you how to bring your LinkedIn spend to $0 — yes, really. As the recruiter role evolves, so should your tools and tactics for sourcing. Spoiler alert: Relying on inbound applications in an employer's market is not a strategy. Forget complex Boolean strings and guesswork. This session will cover how to A/B test AI agent-based sourcing strategies that build sustainable pipelines. You’ll leave with practical, budget-friendly ways to level up your top-of-funnel with strong signal and cut through the noise.

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In this session, Kenzie will share tactics to find and engage underrepresented talent. She will discuss the cultural landscape using data storytelling and market intelligence, utilizing inclusive vocabulary and organizational goals. Attendees will learn how to plan and execute a strategy using primary sourcing channels, inclusive job descriptions, partnerships, and events, as well as bias mitigation and effective messaging and sourcing techniques.

Join this session to learn how to:

• actively seek out diverse talent pools through targeted sourcing strategies;
• broaden your search beyond traditional channels to reach candidates from underrepresented demographics;
• and actively work to build sustainable connections and nurture your network to further the continuous journey that allows underrepresented talent to feel valued and welcome.

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ChatGPT isn't just a tool for generating text; it's a powerful AI engine that can analyze and process massive amounts of data to identify hidden patterns and uncover valuable insights. This data-driven approach takes candidate sourcing to a whole new level. Take a deep dive into ChatGPT and learn how to use it for sourcing talent, what the ROI is, and how to convert leads into hires. 

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AI won’t replace recruiters — but recruiters who use AI well might just outpace everyone else. In this live session, I’ll show you why building your own custom GPT is one of the smartest moves you can make right now. We’ll explore how to train it around your tone, tasks, and target audience — so it becomes your behind-the-scenes assistant for sourcing, outreach, and more. Whether you’re AI-curious or already prompt-happy, you’ll walk away with ideas (and a free builder tool) to start shaping a GPT that works your way.

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When faced with a frozen job market, things can appear bleak. However, there are useful strategies to keep your pipeline warm. Join this insightful panel discussion on strategies for maintaining consistent communication and engagement with potential candidates — even when a company is not actively hiring — including tips and examples for ensuring candidates remain interested in future opportunities when the freeze lifts:

• regular updates on company developments;
• sharing relevant industry insights;
• and fostering a positive relationship. 

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With a title like that, I know what you're expecting: "Create advocates!" and "Make more content!" Nope. This is NOT going to be that kind of session.

This is going to be more of a "flip the tables over and set fire to the entire industry" session. The kind that may completely change your mind about what employer branding can be and do at your company.

In this provocative and brutally honest presentation, we'll challenge everything you've been told about employer branding. We'll expose why 95% of employer branding deliverables are expensive decoration that recruiters never use, why the standard six-month timeline is a revenue strategy (not a necessity), and why your generic "great culture" claims are killing your response rates.

It's time to have your assumptions challenged and leave with practical strategies that will fundamentally change how you approach employer branding—transforming it from a cost center into a competitive advantage that drives revenue, reduces costs, and accelerates growth.

Warning: Side effects may include the sudden urge to completely rebuild your recruiting strategy and uncomfortable questions for your current branding agency.

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Session details coming soon!

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Talent Acquisition leaders can ditch the cookie-cutter playbook and create experiences that candidates will remember as candidates but also as future brand advocates. This session is all about keeping hiring human — by balancing creativity and technology, transparency, a bit of creative flair, and aligning a creative and engaging candidate experience that mirrors your onboarding and employee experience — with the ultimate goal of increasing candidate and employee satisfaction.

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In this session we'll explore how to overcome resistance to AI tools, identify where human judgment still matters most, and adapt your candidate experience for the AI age. You'll leave with practical frameworks for change management, strategies for balancing speed with quality, and techniques for maintaining authentic connections while leveraging AI efficiency.

Perfect for anyone navigating AI implementation or looking to optimize existing tools.

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In this panel discussion, engage with talent branding leaders on the key trends and challenges of today. Bring your questions and get ready for live Q&A! 

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Recruiting over the past year has been difficult as hiring plans change and uncertainty hangs in the air. Join Appcast for the session, 2025 Mid-Year Recruiting Trends, for a deep dive into the trends that will shape the rest of the year in recruiting to help you look ahead and prepare for what the future could bring.  

Tune in to understand how US-based economic policies will impact hiring, discover new tools and strategies to close gaps in your talent pipeline, and learn what you should be aware of for the remainder of the year.  

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We all know by now that a diverse and inclusive workforce benefits businesses and organizations. An inclusive interview process is critical since the interview is often the first face-to-face interaction candidates have with your business.

Join this session for practical tips on how to make the experience more equitable and welcoming for everyone, so you can increase your chances of attracting a truly diverse team.

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In this session you will learn some of the newest tips, tricks and tools to take your recruiting and sourcing to the next level. Tips will include Boolean use to tear apart any social site. Tricks on how to get info from a site even when it's blurred. Tools that can do it all, for free or low cost. All this and more. 

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